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Known for its nourishing and repairing properties on dry hair

Everything you need to know about our Cupuaçu butter

Grown in the Amazon, Cupuaçu is a star ingredient. A butter with exceptional nutritional power is extracted from the Cupuaçu fruit.
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NAME  Cupuaçu


BOTANICAL NAME  Theobroma grandiflorum

GALENIC FORM  Butter extracted from dried and pressed seeds

INCI NAME Theobroma grandiflorum seed butter

ORIGIN  Amazon

HARVEST January to June

SECTOR Organic farming in agroforestry and circular economy


What does it look like?

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Theobroma grandiflorum (or cupuassou) is a tree related to the cocoa tree. Cupuaçu is native to the south and south-east of the Brazilian Amazon, and is between 5 and 15 metres high.
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Its bark is brown. Cupuaçu's leaves are long and distinctively veined. The young leaves are pinkish-purple in colour and turn green as they grow.
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The fruit of the cupuaçu is a round/oblong pod, covered with brown fuzz. It can reach 20 cm in length and 10 cm in diameter, and weigh 1 to 2 kg, making it the largest fruit in its family.
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Cupuaçu fruits appear from January to May. Cupuaçu pods mostly contain a white pulp with a powerful smell described as a mixture of chocolate and pineapple.


Why is it so effective for our hair?

The fruit of the cupuaçu tree contains beans that are dried and then cold-pressed to extract a golden oil that solidifies into a butter with extraordinary nutritional properties. Well-known to Amazonian Indian populations, who use it to care for their hair and moisturise their skin, cupuaçu is effective in combating skin dryness but also in repairing very dry and damaged hair.

Thanks to its nutritional benefits, cupuaçu effectively helps to moisturise the hydrolipidic film. That's why we've made it the star ingredient in both our body and hair product ranges.

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A few words from our expert

Cupuaçu butter is the best natural ingredient for deep moisturising, for the skin or the hair. It is 1.5 times more nutritious than shea butter*. * Fleck, C.A and Newman, M. 2012 ‘Advanced Skin Care – A Novel Ingredient’. Journal of the American College of Clinical Wound Specialists, Vol.4, pp.92-4.

Alexandre Panel
Alexandre PanelKlorane Botanist


Our commitment

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Social commitment

Reforesting to provide local communities with a sustainable source of income and improving the effect of crops on the environment are the aims of the partnership between the Klorane Botanical Foundation and the Beraca Institute for the organic cultivation of cupuaçu in the Amazon, in the north of Brazil.
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Respect for the environment

Following the principles of agroforestry, Klorane Botanical Foundation has planted more than 3,000 Cupuaçu plants and other plant species.

Organic farming

Klorane Botanical Foundation has chosen to support the development of agroforestry in northern Brazil 

To lessen the impact of crops on the environment, the Klorane Botanical Foundation is working locally with the Beraca Institute to support the establishment of organic cupuaçu farming in the Amazon specifically within the Bella Aurora and Santa Luzia communities in northern Brazil. The Amazon loses 8,000 km2 each year to intensive farming. The objective is twofold: to enable local communities to improve their standard of living by increasing biodiversity and to recreate a balanced ecosystem.

Organic farming - beneficial for all

The choice of organic farming is not without consequences for local communities

Agroforestry is a real lever in fighting both deforestation and poverty, and thanks to the diversification of crops, it is already restoring soil fertility and enriching biodiversity. Agroforestry helps to improve water quality and even store carbon to help combat global warming.


Did you know?

The flesh of the Cupuaçu is used in Brazil to make a delicious juice. In Brazil Cupuaçu is commonly used to make desserts, sweets, ice creams and drinks. Ideal for making smoothies, it goes very well with banana or vanilla!

Discover the Cupuaçu range

A complete range of eco-designed hair and body products with Organic Cupuaçu, to deeply nourish and repair dry skin and hair.

Find out more

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